The Financials
Budget
Below are rough estimates of anticipated budgets for this attraction’s retheme. For this our group brainstormed as many supplies necessary for construction as well as operations that we could think of and then I compiled all of that into an excel spreadsheet.
Revenue Projection
Our attraction’s daily capacity served as the starting point to find the market share within the park of our ride, making slight adjustments to account unexpected circumstances.
We estimated the price of a ticket as 25% off of the average price listed on Universal’s website to account for potential discounts from Florida residents, military, AAA members, etc. Divided by the number of other attractions present gave us about how much our ride alone would cost per guest riding.
Profit Estimate
Finally we brainstormed potential ancillary revenue to offset the cost of our project.